In the Midfield

We chose In the Midfield (Est. 2015) as a cheeky ode to our days playing sports. Our team strives to bring you smart, sophisticated and fresh digital content. Enjoy! 

The ZNC
Editor-in-Chief + Founder
New York City

Painting Made Easy: The Sherwin Williams ColorSnap® Visualizer

Painting Made Easy: The Sherwin Williams ColorSnap® Visualizer

We just found out about the Sherwin Williams ColorSnap Visualizer tool from the TLC show OutDaughtered. With an app for the web, your smartphone or tablet, the Visualizer allows you to upload your pictures to try out various color palettes. You can keep track of what colors you want so when you order your paint, it's a no-brainer. We've had a lot of fun experimenting with the app and website. It's going to be a little while before we settle on some new colors, but until then, it's fun to test drive what walls look like in daylight and at nighttime - oh yes, the visualizer can show you that too. The technology is brilliant. Explore the Visualizer and paint happy...

Picture Credits: Thumbnail and Photo Gallery: Sherwin Williams Facebook 

Understanding the Other Side and Fighting Back

Understanding the Other Side and Fighting Back

The Pop® Pacifier by Doddle and Co.™ is a Game Changer!

The Pop® Pacifier by Doddle and Co.™ is a Game Changer!