In the Midfield

We chose In the Midfield (Est. 2015) as a cheeky ode to our days playing sports. Our team strives to bring you smart, sophisticated and fresh digital content. Enjoy! 

The ZNC
Editor-in-Chief + Founder
New York City

The Swaddle Blanket You Need: Aden + Anais

The Swaddle Blanket You Need: Aden + Anais

It started a few years ago when our friends started having babies. We saw these packets of adorable Aden + Anais swaddle blankets on their baby registries. Then, in the lead up to our daughter's birth, we kept seeing them listed on every registry must-have list. We dutifully added Aden + Anais to our Amazon Registry, (Amazon, by the way has tons of great perks like a welcome box, discounts etc.), and we were happy to receive tons of the swaddle packs at our baby shower. Now that we have a bundle of joy, we see the versatility of these special swaddles. The fabric is a velvety, soft muslin. You can use them as a swaddle, stroller cover, to wipe up messes, burp cloth, nursing cover...the list goes on and on. The size of the cloth and adorable designs are extra pluses.

Well, until we listened to the co-founder, Raegan Moya-Jones, on NPR's How I Built This podcast, we had no idea we were mispronouncing the brand name! It's Aden + Anais (say it "A-nay" not "A-nays"). Go figure. It was one of the most enjoyable podcasts and now we like the brand even more. We also recently discovered that the makers of Aden + Anais created an even more affordable line called Ideal Baby. And, the original brand also has White Label collection, clothes and other goodies. 

We can't wait to add more Aden + Anais to our arsenal of baby goods. It's honestly one of the best and well-used brands we've received since becoming new parents. Quality, quality, quality. Listen to the podcast and also checkout this lovely interview with Raegan

Picture Credits:
Thumbnail and Gallery: Aden+Anais at Land of Nod

Add this to your Netflix: Friends from College

Add this to your Netflix: Friends from College

Guinness: How to be Zen with a New Baby

Guinness: How to be Zen with a New Baby